Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

Pasha De Cartier

What we did

Controlled the advertising for Cartier's "Pasha De Cartier" campaign featuring talent like Rami Malek, Willow Smith, and Massie Williams

Project overview

With its distinctive codes and extraordinary design, the Pasha watch is for those who think big. A broad world-view which echoes the positive conception of a whole new generation of successful talent. We worked with the team at Cartier to run ads and developed a multi-channel social approach that enabled them to improve foot-traffic in stores across the Southeastern United States. The ads that we ran featured influencers and celebrities, like Rami Malek, Willow Smith, Massie Williams, and more. This was one of the highest performing ads that Cartier ran during the pandemic era. Improving calls to store, online sales, and pre-purchases.
/client/

Cartier

/Service/

Website

/Industry/

High-End Fashion

/Completion/

December 2, 2021

/client/

Cartier

/Service/

Website

/Industry/

High-End Fashion

/Completion/

December 2, 2021

/Client words

Cartier
Cartier
/showcase

Jeffrey has helped my brand tremendously! He is super knowledgeable, flexible, and totally there for your business! He has become my business bestie.

Daisha Roberts
Little black book

"I've worked with New Theory on several projects. Jeffrey and his team are great to work with and very knowledgeable about their craft.

Cris Rapagna
Brightway

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Sarah Macky
Airtable

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Alex Morton
Microsoft

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Terry Gilbert
Oracle

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Kelsey Baine
Walt Disney
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